CO/PLUS was given the task to revitalise the iconic Matas Stripes products. With a simple, minimalist approach, the new design is a more modern take on the original stripes, which can now be found adorning the shelves of every Matas store in Denmark. A staple to most Scandinavian homes, it embodies the new generation of “Stripes” that focuses on offering quality, health and environmentally-friendly products.